Pay Per Click
Concept can help you with your PPC campaigns.
Pay-Per-Click are text ads placed near search results; when a visitor clicks on the advertisement, the advertiser is charged a small amount.
Concept will work with you to choose the most effective campaign for your business and then manage that campaign for you.
Variants include pay-for-placement and pay-for-ranking. Pay-per-click is also sometimes known as Cost-Per-Click or CPC.

